Fintech website design and development
Our excellent designer, Jeff, was approached by Continuum to design the brochure website for their new multi-currency technology solutions platform company. As a vital player in the Fintech currency market it was really important for them to have a dynamic website which showed off their capabilities, letting potential customers know about the value held in their technology and services.
CCS were keen for their website to not only be informational but also to provide users with a growing story of how CCS’s products help and enable value growth. A lot of the initial design work on this project was about creating brand illustrations to help explain their technology in an easy and accessible way. The design of the website was then grown out of showing these illustrations and their story to best capture customer interest.
For the development of the site we used Wordpress for the CMS as we have over 20 years experience with it and know how accessible it has been in the past for our clients. We also added dynamic fade-ins for page elements so there was a “growth” feel to the page as the user scrolls. We also used a high-compression high-quality video for the homepage header, meaning the site still loads quickly but the movement of the subtle video really helps grab attention.
You can find Continuum’s website at continuumcommerce.com